http://www.brocandcheese.com/facebook-ads-bad-targeting/ It's the right thing to do and a tasty way to do it. Thu, 21 Aug 2008 18:20:51 +0000 http://wordpress.org/?v=abc http://www.brocandcheese.com/facebook-ads-bad-targeting/#comment-72 Secret Cherry Online TV Sun, 25 May 2008 14:38:22 +0000 http://www.brocandcheese.com/?p=45#comment-72 Yeah the CPMs are really low mainly because the CTRs aren't any good. I got CPMs of 5cents when I run a pay per click campaign. Yeah the CPMs are really low mainly because the CTRs aren’t any good. I got CPMs of 5cents when I run a pay per click campaign.

]]> http://www.brocandcheese.com/facebook-ads-bad-targeting/#comment-66 David Fri, 16 May 2008 15:28:05 +0000 http://www.brocandcheese.com/?p=45#comment-66 $15? Try $0.15, my man. Basically Facebook ads are on the same level as Google's Content Network. Low Consumer Intent=Low CPMs, Low Click Rates $15? Try $0.15, my man. Basically Facebook ads are on the same level as Google’s Content Network. Low Consumer Intent=Low CPMs, Low Click Rates

]]> http://www.brocandcheese.com/facebook-ads-bad-targeting/#comment-65 Tamas Tue, 13 May 2008 18:12:22 +0000 http://www.brocandcheese.com/?p=45#comment-65 Good post, man. I laughed like a drain. Though that might be to do with the half-empty J&B bottle next to me. What kind of CPM are Facebook charging, even? $15? Good post, man. I laughed like a drain. Though that might be to do with the half-empty J&B bottle next to me. What kind of CPM are Facebook charging, even? $15?

]]> http://www.brocandcheese.com/facebook-ads-bad-targeting/#comment-64 HgH Sat, 10 May 2008 01:21:46 +0000 http://www.brocandcheese.com/?p=45#comment-64 Probably the scenario is MarineCFO doesn't know their audience and keywords as well as they think they do, and the Facebook ads that ultimately appear on user's profiles are limited by the inaccuracies the advertiser relies on it targeting their so-called "choice demographics" Probably the scenario is MarineCFO doesn’t know their audience and keywords as well as they think they do, and the Facebook ads that ultimately appear on user’s profiles are limited by the inaccuracies the advertiser relies on it targeting their so-called “choice demographics”

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